We're different. It's cliche in the SEO industry to help clients create linkable assets - but the problem is that often, they are hit-and-run pieces that fade quickly in value. Like them, we also create linkable assets, but unlike them, we almost always tie them back to search volume - creating content that will grow your traffic by default and stand the test of time, while also moving the needle on your bottom-funnel landing pages.
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From the Blog
For some, the Skyscraper Technique hasn't worked. Why is that? We break down common examples of content that does this technique wrong, and what the miscommunication might be. Read More »
Google is slowly eating away at the traffic we can achieve through content marketing. We analyzed a set of 42 keyword stems in order to determine the true CTR potential for many different topic areas. Read More »
For a long time, our team has defaulted to two forms of content: seasonal and non-seasonal. Seasonal was as you might imagine it: Christmas, Thanksgiving, New Years — very clear cut, time-driven trends that inform sharp spikes of demand as they approached. Read more Read More »