Infographics are not blog posts made to be really tall with a few random illustrations. Infographics are content better presented because they are in visual form—and that’s what we do best.
We’ve heard the noise about the overuse of infographics, and in many ways, we’re on board. But we also know infographics are amazing when properly applied. We stand by the idea that all infographics should be 100x better than they would have been as a normal blog post—or we won’t make them.
Infographics are best as data visualizations, as better representations of an interesting idea, of creativity in motion—not something we do because “it looks pretty”.
The Siege Media Advantage
There’s plenty of agencies offering infographic design services. And there are lots of designers on the market. What differentiates Siege Media is that we can not only make beautiful infographics, but we also do two other things well, (1) come up with great ideas for them, and (2) distribute them effectively.
Our team has an established process around the Made to Stick S.U.C.C.E.S. model that drives our best ideas—and the ideas we’ll make for you.
S.U.C.C.E.S. means that the ideas that tend to be the most successful—and stick—are Simple, Unexpected, Credible, Concrete, Emotional, and tell Stories. The ideas we come up with try and hit on as many of these points as possible. We identify that they do through a rigorous idea generation process that gives the client a knife-sharp idea that resonates with great frequency.
And once we’ve agreed on an idea, we conduct extensive research before it’s handed over to design. Our designers then use their 15+ years of expertise to make the concept realized—and also beautiful.
Once the idea is shipped to the client and published, our promotions team works their magic—leveraging established blogger relationships and data-driven outreach practices that are proven to get your content more visibility and accomplish the goals you’ve set out to surpass.
Our content has been covered in Mashable, Yahoo!, Huffington Post, The Verge, AOL, and Vox, just to name a few. Read more about what makes our content promotion services special here.
Our Service Capabilities
Although our team prefers the full funnel, we understand that not every infographic has the goal of being distributed widely on the web.
Our team can also create internal reports, landing page visuals and other compelling data visualizations based on your research and expertise that are just as potent and capable of hitting the same goals as the above process does. A sample of the potential visual assets we can create include:
- Animated infographics (Gifographics)
- Data visualizations
- Interactive infographics
- Social media images
- Internal reports
- Custom whitepapers