4x Your Traffic and Your Content Marketing Career

Learn from the experts and get certified with our 25-video online content marketing course.

See results with our in-depth lessons, video tutorials, printable takeaways and much more.

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Spending time and money on content and not growing your traffic? Our course will help you:

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Level up your SEO knowledge.


Without needing to invest in expensive tools. Feel confident evaluating searches to better understand why Google surfaces content.

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Get content ranking faster.


Unsure where to start with keyword research? Done your homework but nothing is ranking? Follow our tips for more traffic.

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Prospect more efficiently.


Stop the spray and pray approach to outreach. We've cut down vetting time to seconds per website so you send higher quality pitches.

Write emails that actually get read.


No more sending and waiting for a response. Our outreach templates achieve a 20% or better open rate on average.

Take a peek inside.

If you don't believe in the power of links to fuel your SEO strategy, this course isn't for you. But if you're spending hours on content already with little results, we can help.


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Who is this course for?

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Content Writers

Develop critical skills to help accelerate your career.

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SEO Analysts

Get results for your websites quickly and efficiently.

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Small Business Owners

Make content marketing an easier task for the day.

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Link Builders

Find improvements in your current process.

We’ve helped great brands reach new heights.

Fintech

E-commerce

SaaS

  • Stash company logo
  • Chime company logo
  • Quicken Loans company logo
  • Intuit mint company logo
  • zillow company logo
  • veterans united logo
  • hippo company logo
  • Lemonade company logo
  • homebuyer company logo
  • The zebra company logo
  • Pacaso company logo
  • Lexington Law company logo
  • airbnb company logo
  • Shutterfly company logo
  • instacart company logo
  • Casper company logo
  • audible company logo
  • Williams Sonoma company logo
  • Tripadvisor company logo
  • Angi company logo
  • healthline company logo
  • norton company logo
  • Intuit turbotax company logo
  • adidas company logo
  • zendesk company logo
  • asana company logo
  • HubSpot company logo
  • Varonis company logo
  • Figma logo
  • Clearbit company logo
  • Intuit quickbooks company logo
  • norton company logo
  • Y Combinator company logo
  • Drata company logo
  • sinch company logo
  • Nextiva company logo

The full course

Content Creation
  • How to Brainstorm Ideas
  • How to Brainstorm Link Driven Content
  • How to Brainstorm Search Driven Content
  • How to Structure a Blog Post for SEO
  • How to Write World-Class Blog Introductions
  • Using Social Proof to Validate Good Ideas
  • Determining an Outreach Market for Link-Driven Assets
  • How to Choose a Content Format
  • Design Best Practices For All Content Needs
  • Listicle Creation Best Practices
  • SEO Driven Article Best Practices
  • Infographics for Link Building Best Practices
  • Long-form Content Best Practices
  • Survey Content Best Practices
  • Best Practices for Interactives
  • Photography for Content Marketing
  • Video Tips for SEO
SEO
  • Must-Know SEO Terms for Content Marketers
  • Beginner Keyword Research for Content Marketers
  • How to Optimize Without Keyword Stuffing
  • Ranking Factors You Should Know
  • Can I Rank For This?
  • How SERPs Can Inform Your Content
  • How to Rank for “How-to” Keywords
  • How to Rank for “Ideas” Keywords
  • How to Rank for “Quotes” Keywords
  • How to Rank for “Best” Keywords
  • Single Page SEO Auditing for a Content Marketer
  • How to Use SEO & Content to Increase Traffic
  • How to Grow Without Ever Going Viral
Outreach
  • What is Link Building?
  • What Makes Something Linkable?
  • Improving Outreach with AIDA
  • Subject Lines That Get 20%+ Open Rates
  • Make or Break Outreach Details
  • 4 Tried and Tested Prospecting Methods
  • How to Vet a Prospect in Seconds
  • How to Find an Email When it Gets Hard
  • 4 Advanced Prospecting Techniques
  • How to Get the Huffington Post, Fast Company and More to Cover You
  • How to Get Influencers and Bloggers to Cover You
  • How to Conduct Broken Link Building (BLB)
  • Common Scenarios and Follow Ups
  • Leveraging Reddit for Links and Traffic
  • How to Track and Report On Links
  • Learning from Failed Outreach

What people are saying

Kevin Indig

“This is one of the few courses about content marketing and SEO that I need every one of my team members to watch. It’s easy to consume, well-explained, and holds many nuggets of information.

Kevin Indig, VP SEO & Content, G2.com

“I’ve shared this course with my entire team. Valuable for both agencies and in-house. For the price, you’ll earn your money back after just a few links. To top it off, your content will improve significantly, earning you links over time.”

Cyrus Shepard, Founder of Zyppy

Sujan Patel

“The Siege Media team is made up of the best content marketers and link builders I know. If you’re struggling to scale content while achieving results, this course is a must.

Sujan Patel, Growth Marketer & Entrepreneur

This course brilliantly breaks down the complexities of creating content that produces results. I’ve made sure everyone on the team has access and am looking forward to the value that will stem from it.”

Matt Polsky, VP of Organic Search, Veteran’s United

“Each individual section is packed with easy to understand tactical advice. I’ve already begun implementing their recommendations and look forward to tracking the results.”

Andrew Saladino, Co-Founder, Kitchen Cabinet Kings

Frequently asked questions