Helen’s background in English and Professional Writing from the University of California, Los Angeles led her to a career in storytelling and digital marketing. She has experience across both agency and in-house marketing teams, supporting SEO initiatives for growing brands in industries including food, hospitality, home services, and more. She enjoys helping brands connect with their audiences through thoughtful content that combines audience insights and search intent to drive organic growth and help users find the answers they’re looking for.

Outside of work, Helen remains a creative in other ways beyond content. She enjoys all kinds of arts and crafts, reading, journaling, gardening, playing games, watching shows, hanging out with her feathered companions, and traveling to new places with her family and friends.

And these are a few of she/her favorite things.