With over 18 years of experience in digital public relations, Carrie brings a deep understanding of how strategic storytelling and media outreach can drive meaningful business results. Her career has spanned top performance marketing companies, including leading public relations efforts at Bankrate and Red Ventures, where she helped elevate brand visibility through a blend of traditional PR and modern SEO strategy.
At the heart of her work is a focus on building authority—earning high-impact media coverage that not only drives traffic but also strengthens search performance. She’s passionate about creating campaigns that live at the intersection of PR and SEO, helping brands earn trust, relevance, and rankings in an increasingly competitive digital space.
Outside the office, Carrie is a mom to three energetic boys, a certified yoga instructor, and a devoted gardener. She spends as much time as she can outdoors—whether it’s hiking wooded trails, tending to her plants, or relaxing on the family boat with her husband.
And these are a few of her favorite things.