J.P. brings 18 years of digital marketing experience to every engagement, with deep roots in B2B SaaS, software, and technology. He specializes in technical SEO, content-driven strategy, GEO optimization, and automation — helping brands build sustainable visibility in an increasingly AI-influenced search landscape. He’s known for turning complex data into clear, actionable roadmaps that actually get implemented.
Outside of work, J.P. is a proud San Diego local who can usually be found at the beach, playing music with several bands around the city, or dragging his wife to live sports events she only half-agreed to attend. He is a devoted — and perpetually hopeful — Tottenham Hotspur supporter, and will gladly explain why this is the year they turn it around. At home, the household is run by Rambo, his dog, who has yet to be impressed by any of this.
And these are a few of his favorite things.