Siege Media helped a product development firm increase traffic value by 370%
370%
increase in sitewide traffic value
100+
new links for the blog
$15K
increase in traffic value for the blog
StudioRed is an award-winning industrial design consultancy bridging the gap between compelling design and efficient manufacturing to create connected product experiences.
Industry: E-commerce
Location: Palo Alto, CA, U.S.
Services Provided: Content marketing and web design
Challenges
StudioRed reached out to Siege Media seeking a content marketing agency to increase traffic, links, and conversions with a relatively tight budget and a small but dedicated team. Beyond the traditional content marketing services, StudioRed needed web design recommendations and for Siege Media to create content across every stage of the customer journey.
Since StudioRed operated in a nontraditional industry and specialized in biomedical tools and industrial design, Siege Media also needed to create high-quality content that positioned them as a big fish in a small pond. StudioRed also didn’t have a dedicated subdomain on its website for blog articles and needed assistance reworking its Customer Stories hub.
The results
Growth summary
Siege Media started the engagement with high-level web design recommendations. First things first: StudioRed needed a blog subdomain for all of its content to live, ensuring SEO and UX best practices. We helped them create one from scratch. Siege Media also helped StudioRed rework the Customer Stories hub by providing in-depth mockups. Since the new design went live in June 2025, traffic has improved quarter over quarter.
On the content marketing side, Siege Media’s content strategy largely focused on bottom-funnel roundup posts to ensure product-focused content helped StudioRed gain authority and visibility in the niche space. There was also a push for highly relevant top- and middle-funnel content that was relevant to those specialties, too.
This all led to increases across the board and saw Siege Media hitting core KPIs, such as an 370% increase in traffic value sitewide, 100+ increase in links for the blog, and a 275% increase in organic traffic.
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