We’re joined by Brian Dean, co-founder of Exploding Topics, as he shares his journey of transitioning from SEO education to trend-spotting innovation.
We dive into the creation of Exploding Topics, exploring its origins as a side project, the collaboration with fellow entrepreneurs, and the strategic enhancements that shaped it into a successful SaaS platform.
Brian discusses the importance of addressing customer needs, navigating the acquisition process with SEMrush, and reflects on the evolving landscape of SEO and search in the age of AI. He also candidly shares the psychological adjustments entrepreneurs face post-acquisition and offers insights into maintaining momentum in their careers.
Show Notes:
- 0:00 Intro and Welcome to Brian
- 1:17 The Origin of Exploding Topics
- 9:12 Transitioning to SaaS Model
- 11:13 The Journey to Selling
- 16:29 Buyer Relationships Matter
- 18:37 Reflections on SaaS Success
- 22:36 Finding the Right Co-Founder
- 27:18 Thoughts on the Future of Search
- 30:55 Life After Acquisition