We speak with Michael Buckbee, the innovator behind Knowatoa, a tool transforming SEO for AI search services. We discuss strategies for ranking on AI-Powered search engines and how Knowatoa enhances rank tracking on platforms like ChatGPT, helping marketers analyze keywords and search intent in this new landscape.
We focus on aligning content with user intent while stressing the need for a robust domain authority strategy. We also highlight how social media presence and reputation management contribute to AI optimization. To thrive in the dynamic digital landscape, we advise marketers to continuously adapt their SEO approaches.
Show Notes:
- 0:00 Introduction to Michael Buckbee
- 3:28 Understanding AI Search Rankings
- 5:52 Strategies for Influencing AI Search Results
- 7:28 The Future of SEO with AI
- 13:12 Exploring AI Search Evolution
- 16:25 The COPE Content Strategy
- 19:32 Navigating AI Search Services
- 23:09 The Role of Digital PR
- 40:03 The Future of AI and SEO Integration
- 42:48 Conclusion and Next Steps
