Majority of link building is done on a long time frame, but some businesses may need immediate wins.
In those cases, what should you do?
On today’s Content & Conversation Ross and Caroline chat through when a business may need to focus on short term links, what content formats fit that framework and outcomes you can expect.
Show Notes:
- 00:30: When does prioritizing immediate links make sense?
- 2:46: Content formats that get results in a short time frame
- 3:56: Risks involved with short term link building content
- 5:46: Link outcomes and expectations in a 6 month strategy
- 9:00: What businesses can focus on a longer, 1+ year timeline?
- 10:30: Content formats better suited for a long term strategy
- 12:15: Link outcomes and expectations for a 1+ year timeline
