Our client was an established finance brand looking to expand their reach with a new property in their website portfolio. They help millions of customers each year get mortgages for their homes in the United States.
Industry: Fintech, Mortgage
Location: United States
Services provided: Content marketing, SEO
This mortgage startup approached Siege Media with an aggressive marketing strategy, hoping to augment on-air commercials with an online content marketing approach that combined top-funnel search volume with quality links.
Siege Media delivered, helping tie their existing branding approach to complimentary content that contained high quality visuals, in-depth research and unique data.
This resonated, generating dozens of links per content asset and lightning-fast rankings to round out momentum for bottom-funnel sales pages on-site.
The overall approach led to an approximate $11,000,000 bottom line traffic value growth number in only two year’s time, in addition to a $9,000,000 traffic value number just to the content section Siege Media was helping augment.
We'll level up your content. You'll see the results.