$8,994,820/mo Assisted Organic Traffic Growth for Mortgage Startup

$8.9M

increase in traffic value

2.1M

increase in traffic

312+

links generated

The Client

Our client was an established finance brand looking to expand their reach with a new property in their website portfolio. They help millions of customers each year get mortgages for their homes in the United States.

Industry: Mortgage

Location: United States

Services Provided: SEO & Content Marketing

Challenges

This mortgage startup approached Siege Media with an aggressive marketing strategy, hoping to augment on-air commercials with an online content marketing approach that combined top-funnel search volume with quality links.

Growth Summary

Siege Media delivered, helping tie their existing branding approach to complimentary content that contained high quality visuals, in-depth research and unique data.

This resonated, generating dozens of links per content asset and lightning-fast rankings to round out momentum for bottom-funnel sales pages on-site. 

The overall approach led to an approximate $11,000,000 bottom line traffic value growth number in only two year’s time, in addition to a $9,000,000 traffic value number just to the content section Siege Media was helping augment.