We all know the struggle of churning out fresh, engaging content in a world that moves faster than a hummingbird with a jetpack. But we’ve developed a new weapon to add to your arsenal: the content marketing AI prompt library — a treasure trove of prompts our team has written and regularly uses several AI models, like ChatGPT, Gemini, and Claude.
These prompts can spark ideas and even bust you out of writer’s block. AI prompt libraries are becoming a game-changer for content marketers. Recent content marketing trends reveal that more and more marketers are jumping on the AI bandwagon, and for good reason.
Siege Media does not use or recommend using AI to write or design content. Instead, AI should serve as a tool to make creative processes more efficient.
With AI, you can streamline your content creation workflow and conquer the content marketing beast. Learn how our team incorporates dozens of prompts to improve our processes around creating blog posts, social media captions, and more.
AI Brainstorming Prompts
Even for skilled content marketers, brainstorming effective content ideas can be challenging, often requiring a combination of creativity, focus, and a willingness to explore new perspectives. AI prompt libraries inject a much-needed dose of inspiration, helping you conquer writer’s block and providing starting points that inspire.
Use these innovative brainstorming prompts to jumpstart your content creation:
Act as a marketing expert. Brainstorm a business’ target audience’s likely pain points and challenges about [TOPIC]. Before you start with this task, ask me a few questions about the business so you can provide the best results possible.
Analyze [TOPIC] using the question-storming technique. Suggest a blog post topic and data asset that we could promote to journalists that answers each question. The data asset could be a statistic, survey, data study, or use proprietary data. Put this information in a table.
I am [COMPANY DESCRIPTION]. I have [DATA POINT]. Our data has [X], which our competitors don’t have. What are some creative data study posts that I can write on this topic?
I’m a [COMPANY DESCRIPTION], and I want to survey 1,000 Americans. Generate 10 unique survey topics that can uncover newsworthy insights about [TOPIC] and include 2 broad story angles we can pursue. Include 2–3 example questions with 5 answers per question.
What emotions does this evoke? [SURVEY TITLE OF SUCCESSFUL SURVEY IN YOUR INDUSTRY]
Act as a content writer. Ignite creativity and generate fresh ideas for a blog post on [TOPIC]. Brainstorm a ten-point structure for the post and propose five catchy headlines to captivate your audience. Before you start with this task, ask me a few questions about the business so you can provide the best results possible.
Act as [CLIENT]’s blog idea generator and generate 20 ideas for a blog post about [TOPIC].
We want to conduct a statistically significant survey that targets [LOCATION, BUYER PERSONA]. What would be the sample size, if our level of confidence is 95% and the margin of error is 5%?
AI Outlining Prompts
A solid blog post outline is essential to a successful piece of content. Many outlines will require very customized research, but writing simpler outlines or a series of outlines can quickly become repetitive busywork. AI can help streamline this content creation step, saving you time and ensuring that your ideas stay on track.
Our team frequently uses the following prompts to ensure our outlines aren’t missing important sections of content. It can also be a helpful first step to break down complex topics into manageable sections:
I’m a [CLIENT INDUSTRY] company whose target audience is [ADD TARGET AUDIENCE INFO]. Suggest 5 post title options that are less than 60 characters that include the keyword “[KEYWORD]” as close to the front of the title as possible
How could I improve this title to show more depth of knowledge while keeping it 50-60 characters and still including the keyword [KEYWORD]? Here is the title: [TITLE]
Please provide 5 engaging title tags that explain how to [KEYWORD] in the shortest amount of time. Include this exact keyword in the title: “[KEYWORD].”
I am writing a post on [KEYWORD]. Suggest a meta description of less than 155 characters that includes the keyword “[KEYWORD].” Below is my post outline. [PASTE POST OUTLINE]
I’m a [CLIENT INDUSTRY] company whose target audience is [ADD TARGET AUDIENCE INFO].
List out the steps to complete [TASK] that would benefit [AUDIENCE] that we should include in a blog post. Include a one-sentence description for each step. Include additional sections that we should include that would be helpful for someone completing this task.
I’m going to share an outline I’m writing about [KEYWORD]. I’d like you to compare the post to the top 3 results on Google and tell me if there are any sections that can use more information, clarification, or helpful information? Also tell me if any important sections are missing from my article.
How can I make the article more helpful for a reader with limited knowledge or understanding of “[KEYWORD].” [INSERT OUTLINE]
How can I use [DATA/STATISTICS/ETC.] from this website and tailor it to [USE CASE/TARGET AUDIENCE]? [ADD LINK TO WEBPAGE]
Brainstorm 10 of the most frequently asked questions about [TARGET KEYWORD].
I’m a [INDUSTRY] company whose target audience is [TARGET AUDIENCE]. I’m writing a post targeting the keyword “KEYWORD.” I’d like you to compare the top five results on Google and create an outline for this keyword.
AI Writing Prompts
Incorporating AI writing prompts into your creative process can spark your imagination and — when used responsibly — can help develop compelling, SEO-friendly content. The secret is to think about it as a tool to push your original content to the next level — never a replacement for originality or human creators.
Below are a few prompts that can offer unique perspectives, suggest unexpected angles, and enhance the impact of your work:
The following is an article for a [CLIENT INDUSTRY/EXPERTISE] company [CLIENT NAME] on “[ARTICLE TITLE].” Are there any inaccurate or missing points? [ADD ARTICLE]
Where is [LOCATION], and how close is it to [LOCATION]?
Write JSON-LD structure data with the script and type=”application/ld+json” attribute for the following FAQs: [INSERT FAQs WITH H3 tags]
Is there a metaphor or analogy we can use for this intro? Intro: [INTRO]
Analyze the provided research and compare it against the client’s brand guidelines. Identify any areas where the content deviates from the client’s desired brand voice, tone, or target audience. Please maintain the overall message and intent of the original content while suggesting improvements.
Here are the guidelines: [INSERT BRAND AND TONE GUIDELINES].
Here’s the Research: “[PASTE RESEARCH]”.
What would be the best type of visual chart for this data? [INSERT DATA POINTS/COPY]
I am a/an [INSERT CLIENT DESCRIPTION]. We ran a survey to find [INSERT THE GOAL OF THE SURVEY]. Based on the results below, what are the key takeaways that are easy to understand, unexpected, concrete, credible, evoke emotion, tell a story that drives action, and are related to our products or services? These takeaways should be interesting to [INSERT TARGET AUDIENCE]. Here’s the survey data: [INSERT RAW SURVEY DATA]
I’m creating a blog post on [KEYWORD]. I want to include 3 images throughout our post. I want to make sure the images add value (not just stock imagery). What are some visuals we should include?
Act as a content marketing expert. Develop a plan for creating interactive content for our blog post about [TOPIC]. Define detailed and actionable interactive assets to use. Provide ideas on the types of assets that will resonate with our target audience. Before you start with this task, ask me a few questions about the business so you can provide the best results possible.
AI QA/Editing Prompts
Thorough content editing and quality assurance are the keys to error-free, engaging, and truly effective content. But, as you know, these tasks can be time-consuming — especially when you’re responsible for large amounts of projects.
AI can automate many repetitive tasks, including grammar checking and ensuring style consistency. These capabilities can improve your editing workflow, freeing up time to focus on other aspects of creation.
Use these QA/editing prompts to enhance your content’s credibility and ensure that it meets the highest standards of professionalism:
Referencing the best practices in this post, can you analyze the following copy and identify any issues?
Best practices: [INSERT LINK TO EXISTING ARTICLE]
Research: [INSERT COPY]
Review this blog article targeting [KEYWORD] for [INDUSTRY] client(s). Are there any key details missing that we should add or any inaccuracies that need to be corrected?
Can you make this section more scannable? Copy here: [COPY]
Our writing guidelines dictate that we use the Oxford comma, em dash, and title case throughout any blog post. Please review this post and note any discrepancies with the writing guidelines.
Research: [INSERT COPY]
Writing guidelines: [INSERT GUIDELINES]
Can you adjust this sentence from passive voice to active voice? [SENTENCE]
Can you remove all adjectives from this text: [COPY]
Are there moments of repetition throughout this article about [SUBJECT]? Copy here: [COPY]
Can you please remove flowery language and unnecessary words from the following paragraph? Copy here: [COPY]
How can we improve this paragraph? Copy here: [COPY]
Please reduce the wordiness in this sentence: [COPY]
How can I visualize this text into an image? [COPY]
[INSERT SECTION OF THE ARTICLE INTO GEMINI] Using the draft pasted above, how would you apply the following feedback [PASTE CLIENT FEEDBACK]?
AI Design Prompts
While experimenting with AI tools, we’ve found that its potential goes far beyond written content. It can also enhance the design of your content and boost collaboration with designers by helping you provide more creative direction. Our content marketing team uses the AI design prompts below to ideate attention-grabbing design ideas, which our talented designers knock out of the park:
Analyze the content around these three images I need to create for a client’s post about [KEYWORD]. Each image will have illustrations that accompany the text. What is an overarching theme that I could use to help tie my illustrations together?
Image 1: [Information]
Image 2: [Information]
Image 3: [Information]
I’m creating an image for a client’s blog about [TOPIC] that contains too much text to be scannable for the reader. Can you help me rewrite the copy into one paragraph that is more easily digestible? [TEXT]
You are a graphic designer in charge of coming up with a color palette for a client in the [INDUSTRY]. Their user base skews more towards [GENDER]. Can you help create a 6-color palette?
I need to explain to a client why [TOPIC] is important for a blog post to rank better on the Google SERP. Can you help me write three concise points?
I need to illustrate 5 icons for an image titled [TOPIC].
Can you help me ideate what to illustrate for each of these: [ITEM 1] and [ITEM 2]
Please note that I am under a time constraint, so I cannot illustrate anything too complex.
What is the inverted hexadecimal color for [#FF0000]?
What is the hexadecimal that depicts a 50% tint to the color [#0580e8]?
Can you help me create a Photoshop action that will open 15 PDFs and save them out as .Webp images at 75% quality? I have Photoshop CC 2024.
I’m creating a blog image about [X]. Can you help me ideate 3 ways to make the image more engaging and provide relevant value for the content?
What would be the best type of visual chart for this data? [INSERT DATA POINTS/COPY]
AI Web Design Prompts
By now, you’ve probably figured out that there’s almost no limit to how many processes AI can help improve — web design is no different. Just like with design in content, AI can also revolutionize your web and blog design process.
When used correctly, generative AI can streamline your creation of visually stunning websites that incorporate blog design best practices, as well as drive conversions and business growth. Check out our go-to prompts:
I’m designing an online calculator that helps users determine [TOPIC]. Can you propose some interactive features that will enhance the user experience?
What’s the recommended amount of padding to include between clickable text in a website sticky nav?
What are some ways to optimize the mobile user experience for a responsive web design?
My client’s blog width is 600px with a text size of 18pt and line height of 26pt.
At what character count should I strive to introduce a “back-to-top” button to help the user navigate the page better?
My client is using the serif font, [“FONT NAME”] for their website headers. Can you recommend a sans-serif font that pairs well with it, taking into account optimal readability?
AI SEO Prompts
SEO is critical to any website’s success, boosting its visibility and driving organic traffic. But, like the processes above, certain tasks can involve a lot of repetitive, busy work. AI can be pivotal in streamlining tasks, like identifying relevant keywords, improving content structure, creating high-quality backlinks, and steering clear of common SEO mistakes.
Here are the AI SEO prompts you can use to help optimize SEO deliverables:
Rewrite the following metrics to tell a positive narrative using the following core performance callouts: [INSERT PERFORMANCE CALLOUTS]
Please create a regex for the page below that will work on Google Search Console. Please don’t group these into similar topics; just create a regex string that will show all the specific URLs here: [PASTE LIST OF URLS HERE]
Please create a regex that will work on Google Analytics 4 to look at [metric type] for the pages below. Since GA 4 has a 250-character limit for filters, please break this into multiple regex strings so it will work on GA 4. Please don’t group these into similar topics. Just create multiple regex strings that will show all the specific URLs listed here: [PASTE LIST OF URLS HERE]
I am getting an error for this schema code. The error flagged is “[PASTE SCHEMA ERROR MESSAGE HERE].” Please find the error and let me know what it is. Once the error is identified, please provide me with a new working schema code. [PASTE YOUR ENTIRE SCHEMA CODE HERE]
You are an SEO expert who creates optimized SEO content with keywords. Can you provide me with [#] FAQs focused on [TOPIC/S]? These topics should include long-tail keywords with search volume or People Also Ask questions from Google’s SERPs.
Attached are two lists of URLs. I need help creating a redirect map of the Old URL to the New URL. Rely on the slug of the URL to find the closest match. The lists may not be the same length. The goal is to find a matching URL for every URL on the old URLs list.
Please export the results into a CSV file. Column A should be the Old URLs, and Column B should have the corresponding URL from the New URL list. Column C should have the Similarity Percentage. [PASTE URL LIST]
You will act as a Google Search Quality Rater. I’m giving you the content for the homepage of a [BUSINESS CATEGORY] company. I’m also giving you the HTML for that same page. This page ranks for “[PROVIDE KEYWORD].” Rate the page against the E-E-A-T criteria in the Search Quality Rater Guidelines. [PASTE YOUR ENTIRE PAGE HERE]
Here is a list of URLs from my website: [PASTE LIST OF URLS HERE]
I’m giving you a lot of Ahrefs data about keywords. It shows keyword search volume, difficulty, cost per click, and more. Can you answer questions about this data and help filter it as a data analyst and SEO expert?
Can you give me 5 frequently asked questions or questions a potential customer might ask about “[KEYWORD],” “[KEYWORD],” “[KEYWORD],” or “[KEYWORD]”? Thank you!
AI Outreach Prompts
Outreach is crucial for driving business growth, especially as digital PR becomes an increasingly dominant marketing technique. But as all content marketers know, it can be incredibly time-consuming and resource-intensive.
To counter this, we use the following AI prompts to help improve our help outreach efficiency and build stronger connections through insightful, personalized messages:
I want to pitch a [CONTENT FORMAT] on [CONTENT TOPIC]. Act as a digital PR expert and give me information on the type of journalists and websites I would want to pitch.
I’m pitching a [CONTENT FORMAT] on [TOPIC]. Can you suggest a list of search strings I could use to find the right websites?
I want to pitch a [CONTENT FORMAT] on [CONTENT TOPIC]. My initial draft for my subject line is [SUBJECT LINE]. Can you list out at least 10 relevant alternatives to help me better [GOAL]?
Client and Competitor Research Prompts
Building a strong understanding of your client’s offerings and brand is the key to building great working relationships. They don’t only provide valuable insights for clients, you can also use them to speed up competitor research as well.
Check out these AI prompts we’ve used to do brand reconnaissance to improve our understanding (and, as a result, our content positioning):
Here is some information about [CLIENT (URL)]. Based on this information and the info on their site, what are their ideal buyer personas? [INSERT INFO]
Please summarize the top 5 key differentiators for [SITE URL]
What are 3 elevator pitches you would use to promote [SITE URL]?
How To Write an AI Prompt
Crafting effective AI prompts is essential for getting the best possible results. Here’s a quick guide to help you create prompts that generate high-quality output.
- Identify the desired end result: Clearly define what you want the AI to generate and the purpose of the content. Are you looking for a blog post, a social media caption, or something else? Is it to inform, persuade, or entertain?
- Consider specific details needed for the end result: Give the AI relevant information about the topic. This could include keywords, target audience, or specific requirements. Be sure to specify the desired length, tone, and style of the content.
- Clarify the perspective the generative AI tool should consider: Determine the role or persona the AI should adopt. This will help the AI understand the context and generate relevant content. Think about who will be reading the content and tailor the perspective accordingly.
- Run, test, and run again: Try different prompts and tweak your results. Feel free to experiment and adjust as needed. Assess the quality of the generated content and make necessary improvements.
Tips for Using AI Prompts
Now that you’ve had a nice stroll around our AI prompt library, here are a few tips to ensure a smooth experience:
- Try out different AI tools: Don’t feel like you have to get married to one AI tool. Experiment with different options, like ChatGPT or Gemini, to find the one that best suits your needs and preferences.
- Iterate and refine: Feel free to experiment and iterate on your prompts. If your initial results aren’t quite what you expected, try tweaking your prompt and see what happens.
- Start a new thread if you encounter issues: If you encounter problems with a prompt, it’s often helpful to start a new thread or conversation. This can help you avoid any potential conflicts or confusion.
- Be very specific: Keep in mind that the AI bot won’t automatically know the context of your prompt. The more specific you are, the better your results will be. Provide as much detail as possible about what you’re looking for.
- Weave in your own creativity: While AI can be a powerful tool, it’s important to remember that it’s still a tool. Use your creativity and judgment to guide the process and ensure your final product is exceptional.
AI Is a Tool — Not a Replacement
We’ve established that the workload of churning out fresh content can quickly become overwhelming — but AI prompts are here to revolutionize your workflow. Paired with powerful AI models like ChatGPT, these prompts can be your secret weapon to spark ideas, conquer writer’s block, and even help craft entire content pieces.
But remember, AI isn’t here to replace you. It’s here to empower you. It’s most effective when used to optimize content creation so that you can do what you do even better.
Our content marketing experts can help you develop a customized plan that leverages AI and cutting-edge strategies to achieve your content goals. Check out our comprehensive marketing course, SiegeLearn, or our content marketing services to learn more and get started.
