The world of content marketing has come a long way since businesses first started putting information online. As technology continually improves, the smartest content marketers are taking advantage of every new format available and testing the waters of new content marketing frontiers.
Every type of content has its specific strengths and weaknesses for each business, but overall, we are seeing new forms of content pop up in every industry, from podcasts to live streaming video. The businesses that will survive and thrive are the ones that are in tune with the latest trends. Even Google is making moves to keep up with the times. They have been rolling out mobile-first indexing since last year to keep up with the fact that mobile traffic is taking over, with it increasing by 10 times between 2016 and 2022.
But that’s not all, businesses are also increasing content creation spending in 2019, so knowing where and how to spend that money effectively is a must. To do so, we decided to look at the top content marketing statistics and trends in 2019.
Click on a statistic to get a closer look.
Content Marketing Trends
B2B Content Marketing Statistics
B2C Content Marketing Statistics
Email Marketing Statistics
Video Marketing Statistics