I was browsing Uncrate this weekend, distracting myself without real point, and I was taken aback by a structure element they’ve made unique – the Prev/Next element on the footer of their blog. There, they use unique text on the first three pages.
Posts Categorized: Content Strategy
A good rule of thumb for amazing curation is not just sharing a great link, it’s sharing a great link nobody else has seen. That’s where many go wrong – people try and auto-feed articles into their social accounts, blogs or email newsletters, thinking that by simply sharing SEOmoz or Distilled or whatever, that will automatically mean that people will trust them.
Earlier this week, a new post from 37Signals went hot on Hacker News’ homepage. The post is short, succinct and written with clear language and punch. But what makes it worth remarking on is the fact that the content was originally in a blog post in 2005, which was then piece of a book they made a few years later, and despite that, its new format, copy and pasted on a new entry, still managed to see strong spread online, as proven by its position and number of upvotes on the Hacker News homepage.